Crain’s New York Business

Dr. Jaime Nieto’s childhood idol wasn’t an athlete or a comic-book superhero. As a boy growing up in the Andean town of Chiquinquirá, Colombia, he most wanted to emulate the local doctor, the only one for 40,000 residents.

“He was the guy who would take out your teeth or your appendix, treat your blood pressure and deliver your babies. He was an icon. He was respected in a way that no one else was,” Nieto recalled.

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